Role: Art Director
Task: Designing a series of recipe cards and eBooks for Aviva Goldfarb's thescramble.com, as products for their subscribers loyalty program. My work included illustrating the covers and designing the layout of the interior pages.
Task: Designing ads and banners to promote sales and trial subscriptions on Google and Facebook.
*Colors, images, and fonts used in accordance with the brand's graphic guidelines and logo (2015).
*Colors, images, and fonts used in accordance with the brand's graphic guidelines and logo (2015).
Task: "Design a logo that will be printed on a shopping bag. The logo should convey very quickly that the contents are the ingredients for a fresh and fast family dinner. The logo should say: The Six O’Clock Scramble Fresh ’n Fast Family Dinner Kit
with Square One Markets."
with Square One Markets."
This project also involved the design of recipe cards: