Role: Digital Product Designer
Task: To design a mobile-first ride queueing and reservation experience where users plan which rides and attractions they want and reduce their wait times in ride lines. This process took 8.5 hours from Ideation to Prototyping, and it consisted of:
Empathizing → Defining → Ideating → Prototyping
First, I imagined the experience of going to the park with friends and the possible scenarios that unfolded. From there, I created User Stories:
I, as a user, need to...
See all the park rides with wait times.
Join virtual queues.
See recommended routes to make it to as many rides as possible.
Choose manually which attractions I want, and have the tool optimize the route by proximity and wait time.
See how far I am from my next ride.
Add and remove friends from my riding party.
Get push notifications indicating that my ride is ready.
I, as a user, need to...
See all the park rides with wait times.
Join virtual queues.
See recommended routes to make it to as many rides as possible.
Choose manually which attractions I want, and have the tool optimize the route by proximity and wait time.
See how far I am from my next ride.
Add and remove friends from my riding party.
Get push notifications indicating that my ride is ready.